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Google’s March 2025 Core Update: What Changed and What to Do Now

June 25, 2025 No comments yet

Google Has Wrapped Its First Core Update of 2025

Between March 13 and March 27, Google rolled out its first core update of the year, focusing on the quality, relevance, and trustworthiness of search results. The impact was felt across multiple industries – and if you’ve seen volatility in your rankings, you’re not alone.

🔍 What Changed in the March 2025 Core Update?

– Emphasis on E-E-A-T
Google continues to reward content that reflects Experience, Expertise, Authoritativeness, and Trustworthiness.
That means:

  • Adding detailed author bios
  • Citing credible, up-to-date sources
  • Keeping your content fresh and accurate

– Drop in Low-Value Content Visibility
Pages that rely on AI-generated, thin, or outdated content are seeing a drop in performance. Google’s aim is to reduce low-quality content that doesn’t serve real user needs.

– Ranking Volatility Across Sectors
Industries like healthcare, education, and news have reported significant changes in search rankings. This shows the update is far-reaching and nuanced.

📈 SEO Best Practices to Apply Now

✅ Audit Your Content
Revisit your pages and ask:

  • Is this genuinely helpful?
  • Does it reflect real expertise?
  • Would I trust this source if I were a user?

✅ Optimize for User Experience
Fast load times, mobile responsiveness, and intuitive navigation are key.
Small improvements here can deliver big ranking benefits.

✅ Stay Proactive and Informed
Track your analytics.
Follow official channels like Google Search Central and adjust your strategy as needed.

🤔 Final Thoughts

This update sends a clear message: Google is serious about rewarding helpful, high-quality content. If you’re already focused on creating content users trust and love, you’re not just safe – you’re in a strong position for long-term success.

Have you seen any changes since the update? Let us know – we’d love to hear your insights.

🔧 Need help navigating the update or optimizing your site?
Let’s talk. We’re here to help you grow your visibility the right way.