On-Demand Continuing Education

Dental Zing - Continuing Education platform for dental professionals

We turned client`s vision into a high profitable business that helps dental professionals in honing their skills, expanding their knowledge, and keep their professional level the top

Details of the company

About the client

Dental Zing is an Online Continuing Education Platform for dentists and dental office managers, powered by WooCommerce and LifterLMS.

Our Tasks

What challenges we had?

The overarching goal is to bring client`s vision into continuing education platform to help dental professionals through studying and achieving CE hours

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Our Tech Stack Impressive

On this project, we actively used WordPress ecosystem plugins and custom solutions to bring initial ideas to live.

  • WordPress CMS
  • HTML/CSS/JavaScript
  • Elementor
  • LifterLMS
  • WooCommerce
  • Google Analytics
  • Constant Contact API
  • MailChimp API
  • Typeform API
  • Fishbowl API
How we work

The process included three main stages

From concept to launch, we follow a structured
approach ensuring quality, efficiency, and client


Initiation + Planning

We worked closely with Dental Zing's marketing team
to outline the project scope, collect requirements,
and choose the most fitting technology stack.

  • Identified appropriate technologies and platforms for use in development
  • Course tracks should be designed to include courses, lessons with various content types
  • System should be integrated with Typeform, the Quizzes Management System, and ADA Certification



At this step, we began building the foundational components of the LMS, including user authentication, course structure, and content management.

  • Implemented a branded design using Astra Pro, Elementor, and Advanced Custom Fields
  • Configured essential plugins such as LifterLMS, WooCommerce, Fishbowl etc.
  • Our Quality Assurance (QA) team meticulously prepared and conducted tests to make sure students have user friendly experience



We provided detailed instructions for administrators to ensure smooth system management. We have built a strong partner relationship with our client.

  • We continue to actively support the project as per the received requests
  • We actively monitor the website's security, performance and apply any required fixes

Results we are proud of

We are happy that we helped our client to assist 2,300+ students, who registered for the courses

This feature allowed to creation of 55+ courses for dental professionals to share new and diverse knowledge

It’s fantastic! We have an awesome result and have assisted a lot of dental professionals

We have handled challenges and achieved the best results, that improve the profitability of dental professionals

Client Feedback

Our clients rave about our approach and robust development, praising the transformative impact on their businesses

"Their work is first-class, and it's quite rare for me to find anything that isn't perfect. I am very happy with the onPoint service."

Jacquelyn Hurley

Administrator & Director, Dental Zing

Want to boost your sales in online education industry?

Our mission is to help businesses grow by creating
high-converting websites bringing ideas to live

Success Cases

The projects our team has completed highlight the synergy of creativity and technology, resulting in enhanced performance and market success for our clients

Meet our Rock Star Team

We align our web development expertise with your specific goals
and deliver outstanding results to drive your business success

Alex Kolomitsev - CEO & Tech Lead

Alex Kolomitsev

CEO & Tech Lead

Annа Vasilenko - Project Manager

Annа Vasilenko

Project Manager

Roman Kravchuk

Project Manager

Customer Testimonials

What our clients say about us

The best way to showcase our commitment is through the experiences and stories of those who have partnered with us

onPoint team are dedicated and focused on driving maximum results for your investment. Will come back time and time again.

Sarah Kersting-Herbert
Sarah Kersting-Herbert

SVP at HR for Health

It is rare to find talent like this.
onPoint Studio team are second to none. I could not recommend them more highly or with more confidence.

Stewart Padveen
Stewart Padveen

CEO&Founder at


They are amazing. I highly recommend onPoint Studio team for your web development and over technical projects!

Penny Reed
Penny Reed

Chief Growth Officer at
eAssist Dental Solutions

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    The sky is the limit. You can rely on our expertise and attitude to bring your marketing ideas to life.
    Your success is our success.

    Alex Kolomitsev

    CEO & Tech Lead

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